- All services:
- Message Strategy
- | Search Engine Advertising
- | SEO
- | Website Design
Local Search Engine Marketing Services
Why Local Internet Marketing?
Search engines are steadily replacing traditional marketing vehicles, like Yellow Pages and newspaper advertising, as the most effective way to reach local customers.
Local Search Engine Marketing is:
- Highly targeted
- Cost effective
- Measurable
- A key source of new business
Local Search is Big and Growing
- 70% of U.S. households now use the Internet as an information source when shopping locally for products and services..." (Source: The Kelsey Group)
- Search is the #1 choice of general consumers and small-business owners alike when looking for a local product or service. (Source: ComScore)
- 63% of consumers turn to the Internet first when looking for local products or services. (Source: ComScore)
- Search influences 20%-30% of purchases made at retail locations. (eMarketer 2007)
Spring Marketing Strategies will get your business in front of targeted prospects in top search egnines.
Our Services:
Search Engine Optimization
The listings on the left of search engine results pages are "natural" or "organic" listings. On Google, these listing controlled by Google, and Google only. These placements are not ads, and can not be purchased, but they can be influenced by techniques called search engine optimization, or SEO. Business that rank for relevant keywords can get a lot of traffic for no direct cost.
- Maximize website traffic
- Increase brand awareness
- Beat your competition
Learn more about our Search Engine Optimization services.
Search Engine Advertising
The listings that appear at the top and right side of search engine results pages are paid advertisements. Advertisers choose the keywords that cause the ads to appear, so ads are only displayed to consumers who are searching for relevant products and services. Advertisers pay for clicks, not ad impressions so there are no costs without traffic.
- Pay-per-click
- Targeted traffic
- Measurable return-on-investment
Learn more about our Search Engine Advertising services.
Website Design & Redesign
A local business website has one goal: to turn prospects into customers. A well designed website is easy to scan and read. It conveys quality and credibility. It clearly communicates the right message to targeted consumers and encourages them with a clear call to action. Contact information, driving directions, and important information about products and services is presented clearly.
- Clean and simple design
- Easy to read and use
- Fast loading
Learn more about our Web Design services.
Message Strategy
An effective marketing message clearly communicates the value of your products and services to targeted customers. It motivates customers to buy from you instead of your competitors.
- Unique value proposition
- Competitive analysis
- Differentiation
Learn more about our Value Proposition Message Strategy.
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