Yahoo! and Microsoft Search Alliance

Updates on the Yahoo Bing search partnership are made available here:

http://advertising.yahoo.com/transition/en_US

As part of the Yahoo! and Microsoft Search Alliance, you will eventually transition to using the Microsoft adCenter platform. The Yahoo! Transition Center will help you stay informed about this important change. Please bookmark this page to easily access future updates.

Click on a section below to learn more about how this transition affects you:

Self-service Advertisers	Self-service advertisers who manage their own Yahoo! Sponsored Search campaigns.
Managed Advertisers	Managed advertisers with dedicated account representatives.
Publishers	Yahoo! publishers who syndicate Sponsored Search and/or Content Match listings.
Search Technology Partners	Partners that are currently using the Yahoo! EWS API system.
Local Resellers	Partners that currently have a local reseller contract with Yahoo!.
International Advertisers and Partners	With Sponsored Search currently available in 34 countries, you can view Transition Centers for your country.